Founding member offer · [Your intro offer, e.g. first month free]

COACH

For Wegovy, Mounjaro, Zepbound, Ozempic and the new GLP-1 pills

LOSE THE FAT.
KEEP THE MUSCLE.
KEEP THE RESULTS.

Your GLP-1 has turned your appetite down. Coach makes sure the little you do eat protects your muscle, calms the side effects and builds habits that last long after the prescription ends.

A proactive AI nutrition coach built by an elite sports nutritionist, in your pocket day and night.

  • Works with any prescriber or brand
  • Snap, type or say your meals
  • [30-day] money-back guarantee
Coach app diet log showing GLP-1 protein, fibre, carbs and fat targetsCoach My Plate scoring a GLP-1 user’s dinner 87 out of 100
Real screens from the app

The part nobody tells you

THE JAB CHANGES YOUR APPETITE. IT DOESN’T CHANGE WHAT’S ON YOUR PLATE.

25–40%

of the weight lost on a GLP-1 can be lean tissue, including muscle, without enough protein and strength work.

53.6%

of adults stop their GLP-1 within a year, often because of side effects or disappointing results.

ABOUT ⅔

of the weight lost tends to come back within a year of stopping, unless new habits are in place.

Sources: Look et al. 2025; Rodriguez et al., JAMA Network Open 2025 (n = 125,474); Wilding et al. 2022 (STEP 1 extension).

Sound familiar?

THE MOMENTS EVERY GLP-1 USER KNOWS, AND NOBODY EXPLAINS

It’s 4pm and you’ve barely eaten. You’re not hungry, just tired, foggy and flat.

Injection day comes round and you live on crackers and toast, because anything else turns your stomach.

The scale keeps dropping, but in the mirror you look softer, not stronger.

Constipation, reflux, that heavy too-full feeling, and nobody warned you it was coming.

Your clinic checks your weight and your dose. Nobody asks what you’re actually eating.

And a quiet fear at the back of your mind: what happens when I stop?

None of this is your fault.

GLP-1s are remarkable medicines, but they were never designed to tell you what to eat. That gap decides whether you lose fat or muscle, whether you stay on treatment, and whether the weight stays off. It’s exactly the gap Coach was built to close.

From the desk of Matt Jones

WHY I BUILT COACH, AND WHY IT’S DIFFERENT

For more than a decade I’ve worked as a sports nutritionist at the top of elite sport: Premier League clubs, international federations, an NBA franchise, World Cup campaigns. My job has always been the same. Change body composition. Lose fat, keep muscle, and make it last.

Then GLP-1s arrived, and millions of people began the biggest body change of their lives with almost no nutrition support at all. A prescription, a dose schedule and a weigh-in. That’s it.

I know what that gap feels like. Recovering from my second ACL rupture, I was surrounded by physios, strength coaches, even a psychologist, but not one person talked to me about food. I gained weight, lost fitness and lost a bit of who I was.

So I built Coach: the same evidence-based thinking I use with elite athletes, rebuilt around GLP-1 medication, and there for you at every meal.

“EVERY KILO YOU LOSE SHOULD BE FAT, NOT MUSCLE. AND EVERY KILO YOU LOSE SHOULD STAY LOST.”

Matt Jones

SIMPLE. MEANINGFUL. WITH PURPOSE.

Matt Jones

Elite Sports Nutritionist · BDA Registered (SENr)

Currently: UAE Football Association · Boston Celtics

Trusted at the elite level

“Matt’s guidance has played a crucial role in my development and success over the past few years. He is top of the game.”

Declan Rice, Arsenal and England

How it works

THREE STEPS. THIRTY SECONDS A MEAL.

Coach app: Tell Coach what you ate

01

Tell Coach what you ate

Snap a photo, type a sentence or just say it. No weighing, no searching databases.

Coach app: Get a score and one fix

02

Get a score and one fix

Every plate is scored out of 100 for a GLP-1 user, with the single change that would help most.

Coach app: Let Coach step in

03

Let Coach step in

Evening nudges, gentler plans on injection days and a weekly check-in keep you on track before things slip.

What’s inside

YOUR COMPLETE GLP-1 NUTRITION SYSTEM

Everything you need to get the most from your medication. Nothing you don’t.

01Included

Your proactive AI GLP-1 coach

The heart of Coach. It learns your medication, dose, goals and the foods you like, then plans around how far into treatment you are and how you feel today. It doesn’t wait to be asked.

02Included

Coach My Plate meal scoring

Photo, text or voice. Calories, protein, carbs, fat and fibre estimated in seconds, a score out of 100 and one clear fix.

03Included

Personal targets and meal plans

Protein set to protect your muscle, fibre built up gently, and a safe energy floor. Plans use food you actually like, with one-tap Low Appetite Mode for days you can barely face a plate.

04Included

Gentle days and side-effect support

Softer plans around injection days and dose increases, practical tactics for nausea, constipation and reflux, and a clear prompt to call your clinician if something isn’t right.

05Included

The Evening Coach

From 5pm, Coach checks what’s left of today’s protein, energy and fibre and suggests foods you already eat to finish the day well. Two or three nudges at most, and quiet when you’re on track.

06Included

Hydration, caffeine and supplements

One-tap water and caffeine tracking. Five evidence-led supplements, suggested only when they’re genuinely relevant to you.

07Included

Progress and weekly check-ins

Trends for energy, protein, fibre and fluids alongside your weight, dose and meal score, plus a two-minute Monday check-in that keeps your plan adapting.

NEXTComing soon

Strength, sleep and lifestyle

Strength plans to protect lean muscle, sleep and recovery coaching, and a full off-ramp programme for when your dose comes down.

Real users, real changes

WHAT HAPPENS WHEN YOU FINALLY GET A PLAN

Placeholder copy: replace these with real, consented quotes from beta users before the page goes live.

★★★★★

“I stopped feeling weak”

“The weight was dropping but I felt feeble. Coach showed me how little protein I was getting. A few weeks of hitting my target and I feel strong again.”

[Name], [age], [medication]

★★★★★

“Injection days aren’t a write-off”

“Low Appetite Mode gives me small things I can actually face. No more living on crackers until Thursday.”

[Name], [age], [medication]

★★★★★

“A nutritionist in my pocket”

“The evening nudge is my favourite part. It tells me exactly what to eat to finish the day right, using food I already have in.”

[Name], [age], [medication]

★★★★★

“I’m not scared of stopping”

“For the first time I feel ready for when my dose comes down. I’m already practising the habits I’ll need.”

[Name], [age], [medication]

Built on science, designed for safety

ELITE-LEVEL EVIDENCE. YOUR DOCTOR STAYS IN CHARGE.

66

research references behind Coach’s rules, from protein targets to side-effect tactics.

Never touches your dose

Coach handles food and habits. Medication decisions stay with your prescriber.

Red flags, escalated

Worrying symptoms pause coaching and point you straight to your clinician.

Food first, always

No miracle powders. Supplements appear only when the evidence supports them.

Founding member offer

EVERYTHING YOU GET WHEN YOU START TODAY

  • Proactive AI GLP-1 coach[£_ value]
  • Unlimited Coach My Plate meal scoring[£_ value]
  • Personal meal plans and Low Appetite Mode[£_ value]
  • Gentle-day and side-effect plans[£_ value]
  • Evening Coach nudges[£_ value]
  • Hydration, caffeine and supplement tracking[£_ value]
  • Progress tracking and weekly check-ins[£_ value]

Total value [£__]

[£9.99]

per month · founding member price

Lock in this price for as long as you stay a member. Cancel any time.

Start my coaching now

Our [30-day] guarantee

If Coach hasn’t made eating on your GLP-1 feel easier and clearer within 30 days, email us for a full refund. No questions asked.

Questions

FREQUENTLY ASKED QUESTIONS

MAKE EVERY KILO
LOST COUNT.

The medication starts the change. Coach makes it last. Start today and get a coach that knows your dose, your phase and your plate.

Start my coaching · [£9.99]/month

Cancel any time · [30-day] money-back guarantee